Entrepreneurship and
Innovation
Program Information
Entrepreneurship is the ability and readiness to develop, organize and run a business enterprise along with any of its uncertainties in order to make a profit. Entrepreneurs bring unique offerings to the world and many of them go on to become the market leaders.
It is important to have basic understanding in Entrepreneurship Development for those who are interested in starting their own venture and also for those who are pursuing any career in pharmaceutical sector.
An entrepreneur combines technical skills with creative problem solving to improve tools and techniques making them natural innovators. A dream should not remain a dream. The Entrepreneurship Development Program will equip this innovator to make this a reality.
The program helps in developing the entrepreneurial abilities. The skills that are required to run a business successfully are developed among the people through this program. Sometimes, people may have these necessary skills but it requires polishing and incubation.
The course content of this Program is designed to provide useful information on innovations in the healthcare industry, products and process, typical manufacturing practices, regulations, quality assurance and various business skills such as marketing avenues & techniques, pricing, export opportunities, cash flow, funding, creating a marketing pitch etc.
There would be some key elements to support the process for a successful journey as an Entrepreneur. This training program in Entrepreneurship Development enables you to understand these elements and the whole business development process.
This comprehensive training is imparted by highly qualified industry experts based on their practical experience. Project work and case studies will facilitate the in-depth learning.
Who should attend?
For applying to the course, you should be in any of the following sectors:
Life Sciences (Biochemistry, Pharmacology, Toxicology, Biotechnology, Microbiology, Botany or Zoology)
Doctors (M.B.B.S./ B.D.S./ B.A.M.S./ B.H.M.S./ B.U.M.S./ B.V.Sc./ B.S.S.M.)
Bachelor’s in Physiotherapy
Pharmacists (B.Pharm., M.Pharm., PhD)
The professionals working in various areas in the Pharmaceutical and Healthcare Industry can benefit from acquiring entrepreneurial skills, if not for being an entrepreneur but becoming aware of how the industry operates.
Curriculum
Modules & Course topics
Module 1
Introduction to Entrepreneurship Development
Module 2
Many facets of the healthcare industry and innovations
Module 3
Introduction to process flows in the product lifecycle with roles of various stakeholders
Module 4
Developing Innovation projects
Module 5
Role of Intellectual Property
Module 6
Basic Finance tools
Module 7
Planning strategy
Module 8
Customer Development
Module 9
Raising Funds
Module 10
Growing the Business
Module 11
Personality Development & Communication Skills
Project Work and Case studies
